Through collaboration - land managers, industry players (welsh water), conservation, community members, volunteers. Welsh Government - share work doing with the industry outside - communication tells other sectors what they're doing, better comms to other sectors (via NRW? plans for future and what they're doing to improve water quality). Create drivers to bring in industry, more acceptable for other players to come in and do more, involve others. Look at what is happening locally and on a larger scale, Wales-wide and different areas, awareness of ongoing projects on a broader scale than just Wales. Include industry, developers, further up catchment, integrate with natural flood management etc. developers, consultants, public sector developers need to know what works - need to have incentives/encouragement, things people know that work. Pressure from communities, get buy-in from locals invested in protecting their environment. Replicate approach e.g. beach clean enthusiasm for other issues. Through aquaculture, small-scale aquaculture.
Actions we can commit to